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Your Client’s Universe of Options Date Posted: 5/27/2004
We often become too narrowly focused on the importance of what we sell in the life of our clients. In this segment, I go over all the options available to a “client.” I let participants view the situation as I play the role of the “client.” I explore all the options at my disposal. As I think out loud, participants can see that what they offer is only a very small part of the options available and the general concerns of the day of the “client.”
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